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Keywords / Skills : SEO, Search engine optimization, SEM, Internet marketing, Search engine, Ecommerce

3 - 6 years
Posted: 2018-10-15

Nationality
Singapore
Industry
Retailing
Function
IT
Marketing & Communications
Role
SEO Expert
Marketing Executive
Corp Communication
Education
Bachelors
Degree
Diploma
Non Degree Tertiary
Posted On
15th Oct 2018
Job Description
The main role is to be the paid and organic search expert. You are responsible to independently strategise and execute paid search campaigns. Objective is to maximise traffic to our website by improving page rank within search engines. You are to analyse, review and work closely with website developer to implement changes to websites so they are optimised for search engines.

Key Duties:
  • Maintaining the website. This involves updating content, making sure that the website’s code is compatible with various browsers, fixing broken links and images, adding page animations, new images, fresh content, and product updates among others
  • Troubleshooting and constantly test site for functionality, ease of use and load time
  • Work and implement changes to Search Engine Optimisation
  • Develop best in class biddable social and paid search media campaigns, optimization and analysis of campaigns 
  • Create keyword specific landing pages and ensure delivery of SEO and PPC campaigns
  • Perform analysis of web traffic and social media engagement data and provide recommendations of optimisation, timely delivery of reports
Requirements:
  • Degree/Diploma in related field 
  • At least 3-year experience as a SEO Specialist/Website Coordinator 
  • Must be familiar with the search and media landscape, able to independently strategise and execute paid search campaign. 
  • Must have an in-depth knowledge of keyword search; understand SEO copywriting and Google Analytics 


About Company

Global Search Partners
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