Assistant Product Manager

Assistant Product Manager

Agensi Pekerjaan EPS Consultants Sdn Bhd
Selangor
4-7 years
Not Specified

Job Description



Location: PJ
Responsibilities:
·Reports to Product Marketing Manager
·Responsible for growing business for the assigned products or product lines through the administration and coordination of a variety of marketing functions and projects while maintaining cordial relationship with internal and external customers.
·Grow and manage assigned products, product lines and projects within assigned product categories.
·Recommend strategies for the profitable management of assigned products or product lines including product positioning, pricing, forecasting, product updates and/or obsolescence.
·Support the activities of the Product Manager including financial and competitive analysis.
·Coordinate the initial stages in the development of new innovative products including market research, engineering & manufacturing analysis, purchasing and related financial aspects involved in successfully bringing new products to market.
·Conduct secondary market research and competitive analysis through data collection from numerous sources including the web, competitive literature, trade journals, trade associations and industry data, internal sales data and financial reports.
·Make recommendations for primary research including surveys and focus groups.
·Perform end user interviews, job site visits and field testing. Provide customer input throughout the new product development process.
·Maintain an up-to-date database of competitive & market information including product catalogs, price lists, current promotions, new product introductions and regulatory issues.
·Interact with distributors, field sales and end-users to seek opportunities for new products, packaging, merchandising and their successful placement within channels of distribution.
·Draft launch materials for assigned products including product sell sheets, bulletins, product specific merchandising, web site copy and various sales support materials as needed.
·Work closely with Digital, Product, Marketing, Training and Event team to recommend appropriate programs and promotions to achieve a successful new product launch and overall product line growth.
·Able to work odd hour during the event.
·Providing feedback from the field related to: Competition, End-user applications, Potential penetration (Industries or trades) and products.
Requirements:
·Bachelor's Degree in any discipline is highly preferred.
·4 -5 years successful in led new product launching, market research experience (new products) with strong emphasis on end user / customer interactions.
·Ideally experienced in or knowledge of industry related to industrial products is preferable.
·Practical minded with a technical / mechanical aptitude and willingness to learn and apply new product or technical knowledge.
·Determination to build a career with a forward-thinking business.
Ability to understand and analyze end user needs and translate those needs to business opportunities.
·Good IT skills e.g., MS Office, PowerPoint, Internet etc.
·Strong communication, presentation, negotiation and relationship building skills.
·Excellent planning and time management skills.
·A highly motivated self-starter with strong individual and team working skills.
·Ability to work varied hours/days as required by the business.
·Required language: English, Malay and Chinese.

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