Manager - Marketing & Communication (Business Segmentation Analytics)

Manager - Marketing & Communication (Business Segmentation Analytics)

Hong Leong Bank
Not Specified
Not Specified

Job Description


If you are looking to excel and make a difference, take a closer look at us…
  • Manage and closely track campaign performance and ROI.
  • Prepare pre and post campaign analysis, cross sell and up sell opportunity sizing and leads generation using programming languages such as SAS and SQL.
  • Prepare new business and regulatory reports.
  • Manage complex requests from users.
  • Manage relationships with the business partners across Product, Marketing, Finance and Risk to ensure on time delivery of projects and reporting
  • Train and guide junior analysts on scripting and how to understand and execute a user request.
  • Play the checker role for jobs executed by junior analyst to ensure complete data accuracy.

Hong Leong Bank Berhad ('HLB') is a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned HLB various awards for its innovative approach in reimagining customer experiences and their banking journey. HLB's digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China.
Expanding on our 'Digital at the Core' ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our employees to drive life-long learning, achieve their career aspirations and grow talent from within HLB. HLB is the recipient of the Gold Award for Best Workplace Culture at the HR Excellence Awards 2019 for our efforts in nurturing a culture of high performance.
Thank you for considering HLB as your preferred employer and we look forward to receiving your application soon.

Hong Leong Bank ('HLB') stands proudly as a leading financial services institution based in Malaysia, providing a wide range of comprehensive and innovative financial solutions across the region. These services are delivered through both digital and traditional means, via online and mobile banking, as well as our digital branch concept to provide customers with an efficient and seamless experience aided by technology.As the service and financial landscape changes rapidly with the ever-increasing use of technology, staying attuned to customers needs and desires becomes even more critical to HLB's operations. To stay ahead of these dynamic changes, the Bank has adopted the approach of reimagining banking by embedding digital considerations and customer centricity in every aspect of our operations, from products and services as well as customer care and engagement.HLB's ethos of being Digital-At-The-Core powered by customers-at-the-forefront will continue to lead us to innovate offerings in line with our aspiration of being a highly digital and innovative financial services organization.

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