Marketing Executive

Marketing Executive

Air Asia
Malaysia
Not Specified
Not Specified

Job Description


Job DescriptionFounded in 2004 Indonesia AirAsia (QZ) is a budget airline headquartered in Tangerang. Jakarta's Soekarno-Hatta International Airport. We’re looking for the best and brightest to join us in enabling flying possible for everyone. We’re fast, we cut bureaucracy and we have a ton of fun while doing it. Join our 24,000 Allstars across 25 countries today!
You will be :
  • Responsible for the creation, development and execution of local marketing & market development activities to achieve business objectives;
  • Responsible for briefing campaigns to internal teams and agencies; analysing, providing feedback and approving media recommendations and creative concepts; and overseeing the production of campaign materials to ensure the successful execution of campaigns;
  • Monitor, analyse and report campaign performance results against targets set by the business;
  • Reports to the Marketing Manager and works closely with him to align plans to the business’s goals, direction and objectives;
  • Work closely with functional support teams in PR, Digital & Brand to align campaign schedules to ensure smooth execution and consistency in communications;
  • Utilise creative channels to maximize promotional opportunities for AirAsia in a cost-efficient manner to build a consistent level of buzz around the brand;
  • Write copy for diverse marketing distributions where needed (press releases, website, brochures, etc.)
  • Assist to produce content for campaigns distributed for various purposes (social media, promotions, EDM, etc.)
  • Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
  • Monitor progress of campaigns using various metrics and submit reports of performance
  • Assist with any ad-hoc day to day tasks as required by the team
You will ideally need :
  • Bachelor’s degree in Marketing or related discipline;
  • Experience within the airline, travel distribution or hospitality industries or similar consumer goods business is ideal but not necessary;
  • A passionate and creative go-getter with the ability to work independently with little supervision;
  • A commercial thinker with a keen sense of market & consumer trends;
  • Excellent analytical skills and ability to understand business financials;

We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be the best. We committed to creating a diverse work environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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