New Category Development Lead, Central Asia Pacific Region

New Category Development Lead, Central Asia Pacific Region

Lenovo India Private Limited
Kuala Lumpur Malaysia
Not Specified
Not Specified

Job Description


Job Description :
Position Description: The job incumbent will be responsible for driving new categories across Central Asia Pacific region & managing incubation of new business such as tablets, mobile, services business, third party categories& new market development in this newly created role. Establishing strong business execution, new product launch plan, developing the right 4P plan, engaging with the internal cross functional stakeholders to increase category sales growth, are primary responsibilities. • Planning & Strategy o Responsible & devise strategy & tactical plan for the new category business growth o Plan all aspects of new category business, including 4P (product portfolio, place pricing and promotions) to boost growth o Lead quarterly planning & regular meeting cadence & interlocks with the key stakeholders • Operations o Become the owner & catalyst for the key focus categories and drive strong collaboration, which includes Ops, Finance, and Product, Consumer, SMB, Marketing, Service and Logistics team. o Conduct in-depth review & analysis of results and sales, co-relating activities with portfolio performance and optimizing performance marketing accordingly o Co- work with related offshore eCommerce/supporting team, which includes Production, Product operations, Marketing operations, Sales Support, Fulfillment team. • Business development o Lead end-to-end business development for new category sales while initiating 4P, marketing and other sales activities. o Identify new & innovative Go to market models for eCommerce business o Establish & manage partnerships with eCommerce business partners & customers liaising with them as & when required Position Requirements: o 12 or more years of demonstrated experience in business development & New product development or management o A strong understanding of new product development, sales planning & business development o Ability to drive strategy and change while implementing, analyzing and reporting on numerous concurrent projects o Demonstrated strong business judgment and decision-making skills; ability to identify, prioritize, and articulate highest impact initiatives o Passion for engaging in improving own knowledge and skills. o Superior analytical skills and experience in applying data & insights to make decisions. o Strong skills on stakeholder management o Excellent written and oral communication skills in English

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